Ellen MacArthur Foundation wants 20 million designers to make circular design ‘the new normal’

Published 14 August 2019

Posted by Stephen Holmes

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A non-profit organisation is attempting to persuade millions of designers to stop creating products that end up as landfill, and instead make circular design ‘the new normal’.

The Ellen MacArthur Foundation aims to get 20 million designers onboard to transform the global economy with its Circular Design Programme initiative

It is estimated that by 2025 160 million designers and creatives in the world will represent five per cent of a global workforce totalling 3.4 billion people.

The programme is still being developed although is reported to cover the clothes we wear to the buildings we live and work in, to systems that deliver food and mobility.

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